You have an obligation as an organism living here to evolve and innovate and learn. Clothing, fitness - all part of the evolution of Laird the athlete and Laird the brand. I want to keep evolving that.

All the exercise in the world won't get you into good health if you eat nothing but sugar and carbs.

You have an obligation as an organism living here to evolve and innovate and learn. Clothing, fitness - all part of the evolution of Laird the athlete and Laird the brand. I want to keep evolving that.

The feet are loaded with nerve endings and are the key to balance - and I'm in the balance business. In fact, we all are. I also believe the Earth is charged with an electrical frequency that matches your nervous system and immune system. So the bare feet allow us to absorb that energy and is a critical part of your wellness.