The adage is true: Walk a mile in my shoes - or drive a mile in my car. There is nothing quite like sitting in the seat yourself.

For me, pop culture is very fluid: it's music, it's movies, it's books, it's art, it's tech, it's so many things - and as marketing and brand advocates, we should be able to to take products and services and match them to what's happening in pop culture.

It's very personal to me and doesn't work for everybody, but what I have found in my experience is that when I make pro and con lists, it's usually because I am trying to talk myself out of a good idea or talk myself into a really bad one.

It's very personal to me and doesn't work for everybody, but what I have found in my experience is that when I make pro and con lists, it's usually because I am trying to talk myself out of a good idea or talk myself into a really bad one.